Today is the third in our series of profiles of our 13 Founding Members in Chapel Hill-Carrboro. Today we go back to school – to the University of North Carolina Chapel Hill – the home of Campus Y.
About Campus Y:
With an estimated 2000 members each year, the Campus Y remains the oldest and largest student service organization on University of North Carolina Chapel Hill campus, a leader in on-campus dialogue and discussion, and in off-campus service and activism. Its mission is the pursuit of social justice and it welcomes and supports a diversity of views, approaches and activities in its agenda to drive lasting social change.
Over the past two decades, the Y has seen a significant rise in its international outreach, along with an increased emphasis on entrepreneurial and sustainable strategies for community empowerment. The organization has journeyed far from its origins as a young men’s Christian fellowship group, to become a pluralistic, diverse institution that champions civil and human rights not just in North Carolina but across the world.
We caught up with Mathilde Verdier, Project Coordinator at Campus Y and asked what she thought about the prospect of working with talented pro bono professionals through Catchafire:
We are actively building out our communications strategy to convey our programs in an impactful way and are eager to take it to the next level. Because we are relatively short staffed, getting assistance from pro bono professionals who have expertise that we do not have in-house will help us move our projects forward and reach our strategic goals, and at the same time save us a significant amount of time.
Sounds like a good plan! What’s new at Campus Y?
This year, Campus Y developed a comprehensive “co-curriculum” of capacity-building workshops to support the start-up, development, and growth of social enterprises at UNC. By drawing on interdisciplinary expertise at the university and forming partnerships with the private sector, the Campus Y now offers workshops that are open to a campus-wide audience of social innovators. Some great workshops from last Spring included: Legally incorporating social ventures, Refining organizational messaging and mission crafting and Developing an effective marketing strategy. Campus Y has also organized workshops to be delivered this fall on topics such as best business practices, effective use of social media, grant writing 2.0, non-profit management, ethical leadership in the social sector, and intellectual property.
You can check out a Campus Y workshop on Tuesday, September 18: Reality Check: What it Takes to Launch & Sustain a Social Venture.
Sign up to be a Catchafire Pro Bono Professional and help Campus Y continue the dialogue!